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Bluefly Returns to Project Runway as Exclusive Online Retail Sponsor.

Entertainment Newsweekly

| January 29, 2010 | COPYRIGHT 2009 NewsRX. This material is published under license from the publisher through the Gale Group, Farmington Hills, Michigan.  All inquiries regarding rights should be directed to the Gale Group. (Hide copyright information)Copyright

Bluefly (NASDAQ Capital Market: BFLY), the leading online retailer for in-season, on-trend designer clothing at an incredible value, is pleased to announce their return to five-time Emmy-nominated hit reality series "Project Runway," premiering tonight at 10:00 pm ET/PT on Lifetime.

The renewed partnership between Bluefly and "Project Runway" further cements the powerful content integration between the on-air and online experience for fans. Fashionistas can watch their favorite show and the next morning Shop the Winning Look, and--for the first time in "Project Runway"…

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